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IN THIS EDITION OF "WEDU ARTS PLUS,Hongkongwillie
Business more than kitsch, KEY WEST ARTISTHongkongwillie
Strings of the colorful floats adorn Hong Kong Willie, a roadside business with roots in a northwest Hillsborough County landfill and the garbage dumps of Hong Kong.
Poised among chain businesses common at interstate interchanges, Hong Kong Willie sells Florida-centric art, artifacts, worms and even soil for gardeners. As diverse as the inventory seems, there is a theme: promoting a close-to-the-ground, sustainable approach to art and living.
The unusual business is run by KEY WEST ARTIST Joe Brown, 61; his wife, Kim, 51; and their adult son, Derek.
The enterprise is not named for a particular person. It's more of a conceptual amalgamation, its owners say.
The recycled burlap coffee bags, lobster buoys and driftwood sold at the store are reflective of Joe Brown's childhood. As a boy he watched garbage trucks haul Tampa's trash to a dump on property owned by his family.
"It really made an impression on me," he said. "It became very easy to think outside the box and know where I could find things from resources that were just abounding."
"It was a different kind of recycling because it was done out of need and touched the human spirit and the heart," he said.
During the past 28 years the Browns have transformed a bait-and-tackle shop into a shrine to sustainable art. But aside from a robot waving an American flag and wearing a "For Sale" sign — and the overall spectacle of the shack-like store itself — there is no signage beckoning drivers to pull into the parking lot of 12212 Morris Bridge Road or to wander over from a nearby Bob Evans restaurant.
"There has never been, in all the years of being here, some massive sign saying who we are and what we do," Joe Brown said. "Because when people finally decide out of inquisitiveness to slow down and stop, they've finally slowed down enough to hear the most important message of their life."
Most of their business is conducted online through sites such as Etsy. Their catalog includes crafts and artwork created with recovered material such as wood from sawmills and the sides of demolished Key West homes. Kim Brown paints on the recycled materials; her "Eye of Toucan" painting, for example, is for sale for $8,100. Other featured items include handbags made from decorated burlap coffee bean bags for $25, and potato chip platters morphed from heated and shaped vinyl records for $4.99.
The ubiquitous painted lobster buoys are big sellers. They go for a few dollars each depending on condition and artistic application.
The Browns travel frequently to the Florida Keys, promoting their art and gathering raw materials such as the buoys, driftwood and even an orange helicopter. Joe Brown said the chain of islands at Florida's southern tip hold an attraction for the family beyond being a source of creative flotsam.
"That is a place of resourcefulness," he said, "because they're not the kind of people to rely upon the government."
Gaspar's owner Jimmy Ciaccio, whose family opened the 56th Street restaurant in 1960 as the Temple Terrace Lounge, said the Browns' inventory reflected his vision when he remodeled the restaurant.
"Joe's work inspires me," Ciaccio said. "I always see something different every time I look at how he decorated the place."
In much the same way the Brown family creates art with recycled materials, they produce gardening soil by composting vegetation and waste material.
Florida red worms are Brown's natural allies in this endeavor. They, too, are for sale — by the pound for gardeners and by the cup for fishermen.
Whether it's creating and marketing sustainable kitsch or fertile soil, Joe Brown, whose other occupation is providing trend analyses to businesses, finds satisfaction in the work.
"I just feel so fortunate to be able to sit here and see assets that could be sitting in a big trench and there would be no energy coming from it," he said. "And now a lot of it is finding homes in peoples' houses and businesses and getting people to think about reuse."
KEY WEST ARTIST
KEY WEST ARTIST
Famed, by the humble statements from the Key West Citizen, viable art from reuse has found its time. To Live a life in the art world and be so blessed to make a social impact. Artists are to give back, talent is to tell a story, to make change. Reuse is a life experience
MYSTERIOSITY
KEY WEST ARTIST
$176,000 U.S. Dollars
Hong Kong Willie Gallery
John 3:16
16For God so loved the world, that he gave his only begotten Son, that whosoever believeth in him should not perish, but have everlasting life.
FOX World News KEY WEST ARTIST
University of South Florida
A "documentary film"
Hong Kong Willie Art Gallery In Tampa, a reuse Art Gallery. Artist Kim,Derek,and Joseph. reuse artist that have lived the life and are meant for the green movement in the world. A gallery that was born for this time. Artist living a freegan life,art that makes a social statement of reuse. Media that has a profound effect in making the word green truly a movement of reuse in the world today and the future.
Hong Kong Willie Preservation Art Group
New Tampa Patch
By Tristram DeRoma
The Story Behind the Eye-Catching Art at I-75 Exit 266 Tampa Florida
I-75 Exit 266 Tampa Florida
While attending an art class in 1958 at the age of 8, Tampa Recycling Joe Brown recalled being mesmerized by the lesson. It involved transforming a Gerber baby bottle into a piece of art.
“The Gerber bottle had no intrinsic value at all,” he said. “But when (the instructor) got through with me that day, she made me see how something so (valueless) can be valuable.”
By the time class was over, Brown learned many other lessons, too, such as the importance of volunteerism, recycling, reuse and giving back to the community. He recalled being impressed by the teacher's volunteer work in Hiroshima, Japan, helping atomic bomb survivors.
"One of the last words she ever spoke to me about that was, ‘When I left, I left out of Hong Kong,’ ” he said. After turning that over in his young brain for awhile, he decided to use it in a nickname, adding the name “Willie” a year later.
You've probably seen Hong Kong Willie's eye-catching home/gallery/studio at Fletcher Avenue and Interstate 75. But what is the story of the man behind all those buoys and discarded objects turned into art?
Brown practiced his creative skills through his younger years. But as an adult, he managed to amass a small fortune working in the materials management industry. By the the '80s, he left the business world and decided to concentrate on his art. He spent some years in the Florida Keys honing his craft and building his reputation as a folk artist. He also bought some land in Tampa near Morris Bridge Road and Fletcher Avenue where he and his family still call home.
Brown purchased the land just after the entrances and exits to I-75 were built. He said he was once offered more than $1 million for the land by a restaurant. He turned it down, he said, preferring instead to make part of the property into a studio and gallery for the creations he and his family put together.
And all of it is made of what most people would consider “trash.” Pieces of driftwood, burlap bags, doll heads, rope — anything that comes Brown’s way becomes part of his vocabulary of expression, and, in turn, becomes something else, which makes a tour of his property somewhat of a visual adventure. What at first seems like a random menagerie of glass, driftwood and pottery suddenly comes together in one's brain to form something completely different. One moment nothing, the next a powerful statement about 9/11.
One Man's Trash ...
Trash? There is no such thing, Brown seems to say through his art.
He keeps a blog about his art at hongkongwillie.blogspot.com. He also sells his creations through the Website Etsy.com.
In his shop, he has fashioned many smaller items out of driftwood, burlap bags and other materials into signs, purses, totes, bird feeder hangars and yard sculptures.
He sells a lot to the regular influx of University of South Florida parents and students every year who are are at first intrigued by the “buoy tree” and the odd-looking building they see as they take Exit 266 off I-75.
Brown Sells More Than Art
Of course, the real locals know Brown’s place for the quality of his worms.
If there’s one thing that Brown knows does well in the ground, it’s the Florida redworm, something he enthusiastically promotes, selling the indigenous species to customers for use in their compost piles. Some of his customers say his worms are just as good at the end of a fishing hook, though.
“To be honest, what made me come here is that they had scriptures on the top of his bait cans,” said customer John Brin. “Plus, they have good service. They’re nice and they’re kind, and they treat you like family.”
Though Brin knows Brown sells them mostly for composting, he said they are great for catching blue gill, sand perch and other local favorites. He also added that he likes getting his worms from Brown “because his bait stays alive longer than any other baits I’ve used.”
For prices and amounts, he has another blog dedicated just to worms.
Of course, many people also stop by to buy the smaller pieces of art that he and his family create: purses made of burlap, welcome signs made of driftwood, planters and other items lining the walls of his store.
He’s also helped put his mark on the decor of local establishments too, such as Gaspar’s Patio, 8448 N. 56th st.
Owner Jimmy Ciaccio said that when it came time to redecorate the restaurant several years ago, there was only one person to call for the assignment, and that was his good friend Brown.
"I’ve known Joe all my life, and we always had a good chemistry together,” Ciaccio said. "He’s very creative and fun to be around, and that’s how it all came about.”
Ciaccio says he still gets compliments all the time for the restaurant’s atmosphere he created using the “trash” supplied by Brown. He describes the style as a day at the beach, like a visit to Old Key West. “They’re so inspired, they want to decorate their own homes this way,” he said.
It’s that kind of testimony that makes Brown feel good, knowing that others, too, are inspired to create instead of throw away when they see his work. He simply lets his work speak for itself.
“Somebody once told me to keep telling the story and they will keep coming," he said, "and they always do."
It,(was the dump) that had all this media, and a young enterprising mind. Not enough time to capture it all.
Tampa Art Galleries
Tampa gallery practices the art of creative reuse
By Kerry Schofield
The year was 1958.KEY WEST ARTIST Joe Brown, 8, lived next to a county dump site in Tampa, Fla. Brown found old junk, fixed it up and sold it. Brown knew he had a higher calling in life — he was destined to be an artist.
Hong Kong Willie photomontage
View photographs of the Hong Kong Willie art gallery
http://kerryschofieldjournal.blogspot.com/2010/09/hong-kong-willie-photomontage.html
FOX News Famous Amrerican Recycling Artist
Eye of Toucan - Hong Kong WIllie
Original Art $8100.00
To Buy Click This Link
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IN THIS EDITION OF "WEDU ARTS PLUS,Hongkongwillie
A LOCAL ARTS AND ARTIFACTS BUSINESS TRANSFORMS TRASH
INTO TREASURE.
>> I THINK I WAS MEANT TO TELL THE STORY ABOUT REUSE.
THE PERSON IS NOT IMPORTANT.
THE STORY IS IMPORTANT.
AS A BOY, JOE BROWN WATCHED GARBAGE TRUCKS HAUL TRASH TO A
DUMP ON HIS FAMILY PROPERTY.
TODAY, HE RUNS A TAMPA PRESERVATION ART BUSINESS CALLED HONG
KONG WILLIE, WHERE BURLAP BAGS AND LOBSTER BUOYS ARE
CONVERTED TO WORKS OF ART.
>> MY NAME IS JOE BROWN.
MY ART NAME IS HONG KONG WILLIE.
I AM A REUSE ARTIST TAKING MEDIA THAT WOULD HAVE NATURALLY
BEEN DISPOSED OF IN LANDFILLS AND ADDING THE GIFT THAT I'VE
BEEN GIVEN TO MAKE SOMETHING THAT SOMEBODY POSSIBLY MIGHT
HAVE AN ALLUREMENT TO AND ATTRACTION TO.
REUSE AND RECYCLING CAME FROM BEING RAISED ON A LANDFILL ON
GUNN HIGHWAY HERE IN TAMPA.
IT WAS AN ENTRAPPING WAY WITH VERY LITTLE FUNDS TO MAKE
SOMETHING THAT WAS ATTRACTIVE AND REWARDING TO ME
PERSONALLY.
¶¶
>> ACQUIRING MEDIA, SUCH AS BOARDS, STARTED WHEN WE WERE
PICKING UP BOARDS MAYBE FROM BUILDINGS THAT HAD BEEN
DESTROYED FROM THE HURRICANES.
BOARDS THAT CAME FROM HISTORICAL BUILDINGS IN THE KEYS.
SOME OF THE REAL THICK, THICK HEAVY BOARDS WERE BOARDS THAT
I THINK WERE CUT ROUGH CUT.
THE SMOOTHNESS CAME OUT OF MANY YEARS OF WEARING.
WE ACQUIRED SOME BOARDS THAT CAME FROM THE ORIGINAL RAILROAD
BRIDGE THAT FLAGLER BUILT.
I THINK ALL ARTISTS SOMETIMES INVOKE THE FEELINGS AND THE
STORIES ABOUT THE MEDIA THAT THEY ARE WORKING WITH.
I THINK THAT ART, ESPECIALLY WHEN SOMEONE FALLS IN LOVE WITH
IT, THEY WANT TO KNOW THE STORY.
AND BECAUSE OF THE KEYS HAVING THE TREMENDOUS EFFECT THAT IT
HAS ON US, AND BECAUSE OF WHAT HAS SHAPED THE KEYS, THERE
COMES A TIME WHERE ALL OF IT COMES TOGETHER AND THAT'S WHAT
MAKES IT SO SPECIAL.
THROUGHOUT THE YEARS, THE OUTSIDE OF THE BUILDING CHANGES
WITH DIFFERENT MEDIA THAT WE'VE ACQUIRED.
AS YOU DRIVE IN THE DRIVEWAY, YOU'LL SEE HAND PRINTS AND
SOME SPRINKLED PAINT WITH ACTIVITY.
WE TRY TO USE LITTLE DIFFERENT MINIPICTURES OUT THERE WHERE
YOU MIGHT SEE A SIGN HANGING ON A TENNIS SHOE WITH A TV
REMOTE.
SHOES THAT HAVE FLOATED UP FROM THE OCEANS THAT WE'VE USED
SOMETIMES TO INVOKE THOUGHTS OF WHERE WE WERE AT A
PARTICULAR TIME.
THE TRAVELS OF THOSE SHOES.
THERE ARE BOARDS OUT THERE THAT WE'VE ACQUIRED THAT WE'VE
MADE LITTLE DESIGNS ON.
I FOUND THAT MOST WOOD, PROBABLY THE WORK IS ALREADY THERE.
YOU'RE GOING TO DO A LITTLE BIT OF SHAVING, A LITTLE BIT OF
CARVING.
BEFORE YOU KNOW IT, THE OBJECT IS FINISHED.
AFTER 9/11 HAPPENED, I REALIZED HOW GREAT A MIRACLE WAS.
I HAD A LOT OF MEDIA AROUND AND I STARTED WITH THE CROSS.
AND I PUT THE CROSS UP.
THEN I HAD SOME LITTLE OBJECTS THAT WERE POLICEMEN AND
FIREMEN, AND I PUT THEM IN THERE.
AND THEN I HAD SOME OLD BEEPERS FOR THE TECHNOLOGY, AND THEN
ANOTHER TWO OBJECTS THAT WERE SHERLOCK HOLMES AND NAPOLEON
FOR POWER AND INVESTIGATING.
I LOOKED OVER IN A PILE OF WOOD, AND THERE WAS A SHAPE OF A
PIECE OF WOOD AND A NINE.
NEXT TO IT WAS TWO PIECES THAT LOOKED LIKE 11.
BEFORE I KNEW IT, IT ALL CAME TOGETHER.
I BELIEVE THAT EVERYONE IS AN ARTIST.
AS TO WHERE IF WE CAN FIND MEDIA THAT'S EASILY OBTAINABLE
AND ADD OUR TALENTS TO IT, IT BECOMES VERY REWARDING IN THAT
FACTOR, BECAUSE WE HAVE LESSENED THE COMPLICATED FACTOR AND
TAKEN SOMETHING THAT'S WITHIN US AND HAD THE MEDIA AND THEN
GIVING US SOMETHING THAT HAS SOME KIND OF APPEAL TO EITHER
OURSELVES OR SOMEONE.
I THINK I WAS MEANT TO TELL THE STORY ABOUT REUSE.
I THINK I AM JUST A PERSON THAT'S IN THIS ELEMENT TELLING A
STORY.
THE PERSON IS NOT IMPORTANT.
THE STORY IS IMPORTANT.























